While indeed it's a nice powerful card, the current pricing is completely out of touch with reality. Just looking at a few online retailers here in the UK, and the ones actually showing pre-order dates are selling them for about £500, and thats just nuts. For £500, I could buy a PS3, a Wii, and a DS, and actually start to enjoy gaming rather than waiting to see if any devs actually bother with DX11. I mean, its all well and good talking about DX11, but unless we start to see some serious releases then you've just bought a stupidly expensive DX9/10 card that just plays the same games as a GTS260/HD4850, only faster, and nearly 5x the price.
CoD 6 MW2, proves that most top devs couldn't give a crap about the PC, and all the platform is going to get over the next few years is just more DX9 titles, an having a higher res + AA doesn't justify a £500 card, or heck even a £300 HD5870 card. My aging 9800GT, at 1440x900, still plays anything out there, and nothing, even Crysis, has stopped the card from giving me playable frame rates, at the cost of no AA in GTA4 and Crysis.
I know I just seem to rant about the PC, its just that it's been my platform of choice for the last 16 years, and now it feels like it's going down the pan.
When you can buy a PS3 & 19+" HDTV + GT5, for the price of ONE gfx card, then enjoy a racing game that looks superior to ANY current PC racer running on that very card, it just doesn't make sense to continue to support the PC.