Next Generation Emulation banner
1 - 20 of 23 Posts

·
Unlimited...
Joined
·
6,434 Posts
Discussion Starter · #1 ·
Activision Blizzard exits PC Gaming Alliance - News at GameSpot

Activision Blizzard exits PC Gaming Alliance
By Tor Thorsen, GameSpot
Posted Apr 14, 2009 3:11 pm PT


Publisher of world's most popular PC MMORPG abruptly leaves Windows-focused organization it helped co-found in February 2008; Capcom, Epic, Microsoft still on board.

With nearly 12 million subscribers worldwide, World of Warcraft is the planet's most popular PC massively multiplayer game. So popular, in fact, that its publisher's parent company Activision Blizzard no longer feels the need to be part of the PC Gaming Alliance (PCGA), the pro-Windows gaming organization it helped found just over a year ago.


Once a prominent part of the organization, the Blizzard Entertainment owner is now completely absent from the member's roster on the PC Gaming Alliance site. In response to inquires from GameSpot, PCGA reps confirmed the following statement from president Randy Stude "regarding the Activision situation."

"The PC Gaming Alliance is an industry consortium that relies on membership dues to perform its research," said Stude. "Membership turnover is a fact of life in any industry consortium, [and] particularly so in the current economy. Recently, a few members have decided they cannot justify the budget (membership and staff) required to maintain an active role in the PC Gaming Alliance at this time. However, we have also added several new members yielding a net gain for 2009."

As of press time, Activision Blizzard had not responded to requests for comment as to why it had left the PCGA, which was announced with great fanfare during the 2008 Game Developers Conference. Then, the body was touted as a nonprofit organization dedicated to "driving coordinated marketing and promotion of PC gaming...and creating forums for member companies to cooperate on solutions to challenges facing the PC gaming industry, such as hardware requirements and anti-piracy."

Remaining members of the PCGA include hardware manufacturers AMD, Antec, Dell, Hewlett Packard, Intel, Logitech, and Nvidia. Game publisher, Windows-maker, and Xbox 360 manufacturer Microsoft is also a member, as is PlayStation 3-maker Sony. Despite recent comments expressing skepticism about the PC market, Japanese developer-publisher Capcom remains part of the organization along with self-declared multiplatform developer and middleware-maker Epic Games. Sony DADC, developer of the controversial SecuROM DRM software, is also a member, as is game retailer and Game Informer publisher GameStop.

---

lol of all the companies, it had to be blizzard. The irony.
 

·
Your resident reaper...
Joined
·
6,031 Posts
:lol:

Arrogant attitude isn't a surprise with Activision/Blizzard.

And it's not like they can't flaunt their ego. With WoW, upcoming new MMORPG, Starcraft II and Diablo III in their arsenal, no one can say much against them.
 

·
...and now they do.
Joined
·
20,002 Posts
Blizzard should just make their own OS full of Diablo, SC and WC awesomeness (mostly Diablo though).
 

·
Banned
Joined
·
2,817 Posts
:lol:

Arrogant attitude isn't a surprise with Activision/Blizzard.

And it's not like they can't flaunt their ego. With WoW, upcoming new MMORPG, Starcraft II and Diablo III in their arsenal, no one can say much against them.
I agree, they are pretty arrogant. Oh well.. But they don't need to be in the PC aliance since they always contributed to PC gaming. Let's see what will happen from now on. Maybe they will move to consoles ??? :lol:

Really I can't imagine Blizzard games on consoles... it doesn't fit.
 

·
Banned
Joined
·
23,263 Posts

·
Banned
Joined
·
23,263 Posts
It wasn't the quality that was of concern, it was the consoles at the time (Xbox, Ps2, GCN) lacking the kind of multiplayer infrastructure that the PS3, and 360 now have.
 

·
Registered
Joined
·
7,038 Posts
I agree, they are pretty arrogant. Oh well.. But they don't need to be in the PC aliance since they always contributed to PC gaming. Let's see what will happen from now on. Maybe they will move to consoles ??? :lol:

Really I can't imagine Blizzard games on consoles... it doesn't fit.
In general Blizzard don't see consoles as being fit for their games (games that were made for PC first, not games MADE for the console), but Microsoft has supposedly asked for their help in finding a way for their next console (post-360) to be able to play PC games without gimping them because of the controllers. (I guess the easy way would be to say "just ship them with a basic mouse + keyboard, but they probably want to keep it more "consolish")

Trying to make friend with Blizzard is a smart move on their part tho.


Also, leaving the PCGA isn't that bad. It doesn't look like they were getting much out of it, they already have good connections with everyone they care about, and the PCGA may not exactly be what they were looking for in the first place anymore.

As for Securom being in there now... It *COULD* be a good thing. It's POSSIBLE (but unlikely) that being in the PCGA could help them learn what are the flaws in Securom in it's current state, which would help them develop a new form of (unobtrusive) protection. Being in the presence of actual game developers could open their eyes and make them more likely to listen to what they're doing wrong.

Yeah... Wishful thinking, I know.
 

·
Registered
Joined
·
7,038 Posts
Based on some of the original announcements, it looks like Activision was part of the original founders, while Blizzard never actually "joined", they were simply added when Activision took them in.

So all of the talk about "Blizzard leaves the PCGA" is simply pure sensationalism, since no ones cares about "Activision leaves PCGA". And while "Activision Blizzard" is their new name, most articles focus on Blizzard for the rest of the article to get big hits, while giving the wrong impression to readers.
(In fact, it looks like the author carefully used "the Blizzard Entertainment owner", so as to avoid saying Activision while focusing on Blizzard. Sneaky)

But on pretty much every sites, people talk about Blizzard while no one cares about Activision, like they wanted.

In short : Blizzard really didn't care about the PCGA in the first place and Activision were the ones to first create it and leave it about a year later.
It's not a case of Blizzard being arrogant or anything, they didn't choose to join in the first place nor did they choose to leave, they were simply taken in for the ride and are taking the flak for Activision.


(This had nothing to do with the article, but it's pretty nice :
Blizzard made a contest for players to imagine what a Blizzard Theme Park would look like and this was the winner :http://www.blizzard.com/shared/blizz-com/images/misc/contests/blizzardthemepark/winner.jpg)
 
1 - 20 of 23 Posts
This is an older thread, you may not receive a response, and could be reviving an old thread. Please consider creating a new thread.
Top